Quality assurance is not a given in service industries like ours — but clients have a right to expect it. That’s why Menedetter PR fought for the introduction of the CMS II quality standard in Austria — and certified under it for the first time in 2004.
CMS II gives our agency’s clients an assurance of binding quality standards, reliable documentation and standardised processes, whilst leaving our team free to focus on clients’ goals. Our time, energy and expertise are reserved for well thought-out strategies and innovative implementation.
The quality system also means that the entire agency works to a single, high standard. CMS II was developed by the International Communications Consultancy Organisation (ICCO) — the world’s largest umbrella organisation for PR agencies, with over 1,000 members.